Exclusive 2024 Commemorative Poster designed by artist Varick Rosete!

Dimensions: 24" x 36"

NOTE: This poster is not signed by the artist.

From the artist: Varick Rosete

The concept for my poster design revolves around the essence of the St. Johns River, blending abstract, cubist elements inspired by iconic artists such as Picasso, Braque, Klee, and Harper. From the river's fluid lines emerge representations of Jacksonville's diverse river wildlife - birds, gators, dolphins, and more. These shapes seamlessly integrate with the river, symbolizing the interconnectedness of nature and its "harmonious collaboration."

Adding a unique twist, several jazz musicians organically evolve from the river's form, as well. They blend seamlessly with the abstract river shapes, embodying the idea that, just as elements of nature play together in harmony, so do jazz musicians.

For this particular year, to bridge the past and present, the design gives a nod to the old Metropolitan Park venue while introducing the new Daily's Place venue. This dual representation emphasizes the evolving cultural landscape of Jacksonville, subtly celebrating its rich history while embracing its contemporary spirit.

The overall aesthetic strikes a balance between bold, graphic elements and natural, organic forms. The fusion of these ideas with a vibrant color palette creates a visually striking design that exudes a sense of balance, cooperation, and dynamic energy, capturing the lively spirit of both jazz music and the river's ecosystem.

ABOUT VARICK ROSETE

Varick Rosete is a distinguished creative force with over 25 years of expertise in design, illustration and animation, and he's an avid fan of music—all kinds of music. So much that he'll constantly have something playing while working to enhance his creative flow. His impressive portfolio spans from renowned enterprise-level clients to cherished local mom-and-pop shops. Regardless of the scale, Varick's unwavering commitment is to craft a truly exceptional design experience. His work resonates with a keen understanding of aesthetics, functionality, and the unique identity of each client, ensuring that every project he undertakes leaves a lasting impression.

Currently, Varick is the Chief Design Officer and Principle at TigerLily, a creative and production studio, where he lends his profound artistic insight and visionary leadership in animation and film, as well as co-owner of the Wolf & Cub boutique in Downtown Jacksonville, where his creative influence extends to designing and curating uniquely crafted products, and additionally, he showcases his artistic versatility under Varick Rosete Studio, where he creates, illustrates and crafts every other curious thing. Varick is always looking to push the boundaries of creativity and design excellence transforming concepts into captivating visual narratives...and have a good time doing it.